Physicians in Alberta, who successfully engage other members of the practicing community, health organizations, and the public, are well-positioned to build awareness about provincial transformational initiatives, affect positive change, be the voice of primary care in the province, and create system level transformation. These physicians, are commonly referred to as “Physician Champions."
This report is designed to offer a broad, synthesized view of the findings to date and serves to build a deeper and more shared understanding of Physician Champions and the championing process. This includes what Physician Champions are, what they do, and how to identify, develop, support, deploy, retain, and ultimately engage them.
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